NUROFEn ROBOTS
MAGAZINE PRINT SERIES

BRIEF

Create a print campaign for the Nurofen series “ The future of pain relief.”

For each campaign, hero an empathetic robot figure that will appeal to the 3 human scenarios - “Party Robot”, “Handy Woman Robot” and “Family Robots.”

SOLUTION

Through a series of tests, 3D robot models, lighting, texturing, each scene was realised with the theme as the guide. Expressive gestures from the hero robot was crucial to highlight the tagline “future of pain relief.”